It’s with my upmost pleasure to announce our latest signing: SOULMATE RECORDS!

Rising hip-hop and electronic label Soulmate Records has partnered with EMI Music Australia to release and distribute a number of upcoming musical projects.

Soulmate, founded in 2006 and based in Melbourne, boasts an artist roster including:

• Pez – 2009 ARIA Award Nominee, 2009 AIR Award Winner and #7 in 2009’s Triple J Hottest 100 for The Festival Song.
• 360 – next wave hip-hop artist and co-writer of Pez’s The Festival Song.

The first release coming out will be 360’s sophomore album, drawing on influences as diverse as Santigold, Daft Punk, and Lil Wayne to create a wildly experimental but expertly crafted eclectic hip-hop masterpiece produced entirely by Melbourne’s own Styalz Fuego.

If you want to be first on board in hearing the future of Australian hip-hop, check out one of 360’s demos for his upcoming album Falling & Flying on the myspace called I Hate You.

Make sure you start following 360’s twitter antics while putting this album together -@3ree6ixty . And while you’re at it – start following Pez & Soulmate for all their latest updates.

We hear Pez is in the process of readying Album #2 which you’re going to hear something from this year.